RankAbove Launches Corporate Social Responsibility Initiative – the Give Back Initiative for Not-for-Profits

Jerusalem, Israel – October 6th, 2010

RankAbove, launches its new Corporate Social Responsibility plan, the Give Back Initiative for Not-for-Profits.

RankAbove (www.rankabove.com), a leading provider of search engine optimization technology and services, today launched the Give Back Initiative, a Corporate Social Responsibility program – aimed at helping not-for-profit organizations improve their online awareness. This program will inevitably make the NPO’s more accessible to their potential clientele, volunteers, and donors.

RankAbove is paving the way for high-tech start-ups to recognize the importance of not only taking its social duties seriously but putting action first. As a major player in the search industry, RankAbove is allowing unprecedented access to its proprietary SEO platform – Drive – to the not-for-profit community. In addition, RankAbove will be providing full training with the technology and will be devoting a portion of its employee’s time to helping not-for-profit organizations raise and improve their online profile.

This opportunity will allow not-for-profit websites to benefit from higher Google rankings which can lead to increased PR opportunities and increased donations to their causes. By using well tested search engine optimization (SEO) techniques, RankAbove’s search processionals will use their skill and wealth of SEO knowledge and technology to work to success with the not-for-profit partners.

“Since its founding, RankAbove has always believed in the importance of the company’s relationship with the Community around us. As the Company has grown, we remain firmly committed to setting a positive example, embracing the idea that Corporate Social Responsibility affects everyone from our employees to our business partners and customers” said Mayer Reich. “In addition,” Reich continued, “these not for profit organizations have the opportunity to gain access to our Drive SEO Platform which can speed up the often time and resource consuming search engines optimization work process. This results in producing faster more efficient results for the organization, thus improving their online presence. It’s a win-win situation for all”.

RankAbove’s corporate clients will be given the opportunity to sponsor a not-for-profit organization and be aligned with the charitable organization for the full duration of their service agreement with RankAbove. “We like the idea of not only helping these NPO’s, but getting our corporate clients involved as well.” Says Reich. When clients sign up for license and support of Drive to help improve their Google rankings they will be helping support the cause of their choice do the same.

The Give Back Initiative has already kicked off with RankAbove providing SEO support and online marketing strategies to support non-profit organizations such as:

• The Juvenile Diabetes Research Foundation International
• Donors Choose

With additional not-for-profits being added shortly.

Shira Topiol, Director of the RankAbove Give Back Initative stated that “the launch of this program reaffirms RankAbove’s core values and commitment to Community responsibility and sustainability. It is through employee and community contributions and by employing our resources, knowledge and technology that we will be able to help improve the environment, benefit the community and improve the company’s operational efficiency. It’s not just about SEO anymore!”

RankAbove would be glad to hear from both non-for-profit organizations who are looking for SEO advice and from potential corporate sponsors. See more at RankAbove Give Back Initiative.

About RankAbove – www.RankAbove.com

RankAbove is a leader in solving complex search engine optimization challenges through a combination of proprietary technology, innovation and creativity. RankAbove’s Drive, is a sophisticated search platform for managing SEO processes. Drive leverages algorithmic artificial intelligence to institutionalize SEO knowledge in-house for agencies and corporations. The result is faster, better and more efficient search engine results. RankAbove’s mission is to intelligently automate search engine optimization so that users see measurable success, true ROI and genuine scalability in the field of SEO.

For more information call Michael Barnett 1 888 508 2423 or +972 2 566 7686 (Europe).

RankAbove and Drive are registered trademarks of RankAbove Ltd.