RankAbove and ComScore Joint Webinar – Blended Search and the New Rules of Engagement
Jerusalem, Israel – October 3, 2010
RankAbove, has joined forces with ComScore to hold a joint Webinar on Thursday 14th of October, 2010.
The growth of Blended or Universal Search is radically changing the rules of engagement as page 1, position 1 is no longer the gold standard for successful SEO strategies. On the big 3 search engines last month, over 30% of the results pages contained Blended results. As a result, marketers are leveraging rich media to engage consumers and monetize Search in new ways.
Join the Search experts from comScore and RankAbove on Thursday, October 14, 2010 at 2pm EDT to learn how you can use Blended Search to boost click-through-rates, even from page 2.
Gain knowledge that you can implement right away:
- Search engagement and what it means for Search marketers
- Learn how and why search engines treat rich media differently, and what it means for you
- Techniques and strategies for using rich media to optimize your Search campaigns
We hope you’ll join comScore and RankAbove on October 14th.
About ComScore – www.comscore.com
comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. comScore helps its clients better understand, leverage and profit from the rapidly evolving digital marketing landscape by providing solutions in the measurement and evaluation of online audiences, advertising effectiveness, social media, search, video, mobile, e-commerce , and a broad variety of other emerging forms of digital behavior. comScore’s capabilities are based on a global panel of approximately 2 million Internet users who have given comScore explicit permission to confidentially capture their browsing and purchase behavior. These data can also be combined with census-level Web site or telecom carrier data to provide the most comprehensive and unified measurement of digital activity. comScore’s recent acquisition of ARSgroup adds one of the industry’s most validated measurement of the persuasive power of advertising in TV and multi-media campaigns. comScore services are used by more than 1,300 clients around the world, including global leaders such as AOL, Baidu, BBC, Best Buy, Carat, Deutsche Bank, ESPN, Facebook, France Telecom, Financial Times, Fox, Microsoft, MediaCorp, Nestle, Starcom, Terra Networks, Universal McCann, Verizon Services Group, ViaMichelin and Yahoo!.
About RankAbove – www.RankAbove.com
RankAbove is a leader in solving complex search engine optimization challenges through a combination of proprietary technology, innovation and creativity. RankAbove’s Drive, is a sophisticated search platform for managing SEO processes. Drive leverages algorithmic artificial intelligence to institutionalize SEO knowledge in-house for agencies and corporations. The result is faster, better and more efficient search engine results. RankAbove’s mission is to intelligently automate search engine optimization so that users see measurable success, true ROI and genuine scalability in the field of SEO.
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